Marketing – Legitimate Interests Assessment
Glasstap Limited has a legitimate interest to process personal data relating to decision makers and budget holders working in HR
and Learning and Development in medium-to-large organisations in the UK and overseas. The data is gathered from publicly available
sources and directly from the companies concerned.
Lawful Business Objective
The processing is necessary for business-to-business marketing purposes; a lawful business objective specifically identified by
the Privacy and Electronic Communications Regulations 2003 (PECR). Recital 47 of the GDPR identifies direct marketing as a
legitimate use of personal information.
Reasonable Expectation
The data subjects are business people with decision making and/or budgetary responsibilities who can reasonably expect
to be contacted with marketing material relating to their professional roles.
Adequate, Relevant & Limited
The data collected is limited to names of managers and other Learning and Development professionals, their job titles,
company addresses, business telephone numbers and corporate email addresses. Our data is regularly reviewed and as soon
as we become aware that a person has left their existing L&D role, their name and contact details are updated or deleted from the database.
Opt Out
If a data subject requests that their data is removed from the database, it is deleted.
Valuable Service
Glasstap Limited provides a targeted and valuable service to Learning and Development professionals.