Time:
The exercise in this module will take about 45 minutes to complete (but can be shortened if necessary). In total, allowing for discussion, we recommend allowing 60 minutes to complete this module.

Aims:
• To enable participants to consider how customers and staff view their organisation.
• To identify cultural/image strengths and weaknesses within the organisation.
• To generate discussion about how cultural/image strengths can be maintained, and how weaknesses might be overcome.

Group Size:
Fairly adaptable but we would recommend use with groups of less than 15 participants, working in two teams.

Useful For:
Staff at all levels.

You'll Need:
• One set of Feelings Cards per team.
• Flipchart paper and marker pens for each team.
• Blu-tack.

Notes:
Use this as a catalyst for discussing how the organisation is currently viewed by its stakeholders, and how participants would like it to be viewed in the future.

Remote/Virtual Delivery:
There is a Remote Delivery version of this module available in Trainers’ Library - Brand Reflection - How are we seen?.